Keyword Clustering

Keyword Clustering Tool That Groups Like Google Does

thruuu clusters based on SERP similarity. If Google ranks the same URLs for two keywords, they belong together. Build topical authority without cannibalization.

Keyword Clustering in Numbers

SERP-Based Clustering at Scale

300k

Keyword clusters generated

1M

URLs analyzed

500

Cluster 500 keywords for free

Why thruuu Keyword Clustering Tool

Why SERP-Based Clustering Groups Keywords Better

Most keyword clustering tools group keywords by text similarity. If words look alike, they're clustered together. ChatGPT and other AI tools predict clusters from training data patterns. Neither can see what Google actually ranks.

thruuu's keyword clustering tool analyzes real Google search results. If two keywords rank the same URLs, they belong in the same cluster. This SERP-based approach prevents keyword cannibalization and matches how Google groups search intent.

You can build topical authority without pages competing against each other.

Steps

From Keyword List to Content Strategy

Upload a list of keywords

 Import a list of keywords from your research, Google Search Console, or any SEO tool.

Automatic clustering by SERP similarity

thruuu's keyword clustering tool analyzes Google results for each keyword and groups them based on URL overlap using SERP similarity.

Explore keyword cluster insights

See search intent, SERP features, and dominant domains for each cluster. Prioritize clusters based on opportunity.

Build SEO briefs directly from clusters

Turn any cluster into a content brief with one click. Start writing with competitive intelligence already built in.
Features

Keyword Clustering That Prevents Cannibalization

Cluster your Keywords by SERP Similarity

thruuu groups keywords based on shared ranking URLs. Adjust clustering precision with granular overlap controls. Our keyword grouping tool prevents cannibalization by ensuring Google-aligned clusters.

Know the User Intent Behind Every Cluster

Each cluster is automatically classified as informational, commercial, transactional, or navigational. Prioritize high-value clusters, align content with user motivation, and spot intent mismatches in your existing pages.

See What Features Dominate Each Cluster

Aggregate SERP feature data across all keywords in a cluster. See where AI Overviews, forums, videos, PAA boxes, featured snippets, and local packs appear.

The Master SERP View for Every Cluster

thruuu analyzes every keyword in a cluster and combines their top results into a single view. See which pages rank across the entire topic, extract common patterns, and understand exactly what it takes to dominate the cluster.

Track Your Position Across Clusters

See where your site ranks across all clusters. Identify content gaps where competitors dominate and you don't. Spot opportunities to expand, defend, or improve your topical authority.

Map Your Topical Authority Architecture

thruuu automatically groups related clusters into content hubs. See the architecture of your topic and plan pillar pages that connect your content strategically.

From Cluster to Brief in One Click

Generate a single brief that covers the entire cluster, not just one keyword. Ensure your content satisfies every related query with competitive intelligence already built in.

Export Keyword Clusters to Excel

Download cluster data with search intent, SERP features, and domain visibility metrics. Ready for Google Sheets, Looker Studio, or client reporting.

For Google SERP analysis, page audits, and SEO insights, thruuu is one of our agency's go-to platforms. It’s also an essential tool in the topic clustering process. What I love about thruuu is how easy it is to use, while being overloaded with useful data. thruuu helps us to achieve a streamlined content creation workflow, and I strongly recommend it to any SEO or content marketing team.
Tom Shapiro
CEO of Stratabeat
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Get Started and Cluster 500 Keywords for Free

Build topic clusters based on how Google actually groups intent. Stop creating pages that compete with each other.